Obviously, Independence Day, the Fourth of July, is the day the United States commemorates its Declaration of Independence. The Continental Congress declared that the thirteen American colonies were no longer subject and subordinate to the monarch of Britain and were now united, free and independent states. This day historically has been marked by various activities. Among them parades, celebrations, baseball games, reunions, social gatherings, concerts and firework displays. Much has transpired over the last few years and those events and the occurrences happening now continue to affect and challenge our daily lives. We continue to face trying and abnormal times, times that continue to challenge the very fabric of America and The Republic for which it stands. We should not forget this fact, that this day marked the beginning of a long and bloody conflict to gain the Independence that our founding Fathers felt was so very important. It is what became the American Way of Life and what was so eloquently stated in The Constitution. The fact that not everyone agrees with what everyone else says is what makes America great. The fact that we are free to disagree, the fact that we are free to voice our opinion and the fact that we are free to live our lives as we see fit. As long as, we do so with honor and respect of all others and within the boundaries of the law. So as you participate in whatever you have planned for this day, take a moment to be thankful for what you have and the fact that you live in The United States of America. God Bless America!! Thank you for reading Bane’s Blog® Please read the latest issue of the Clene-Times® at www.baneclene.com/publications/. Please visit our web site at www.baneclene.com. The Bane-Clene® Team. Free Bane-Clene Information PackageFree packet of information about Bane-Clene can be obtained by calling toll-free 1-800-428-9512 (U.S. ONLY!). Your information packet will include a full color catalog and price addendum. Packets will arrive in approximately 2 weeks through standard United States Mail. You can also order the packet at the Catalog Request Form.
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Friday, June 30, 2023
INDEPENDENCE DAY
Friday, June 23, 2023
UNDERBID
Underbid is a word that strikes fear into the hearts of contract cleaners. We all have received that call or e-mail saying that a contract has been canceled due to the fact you have been underbid. It’s certainly a debilitating feeling when losing a large account. Unfortunately or is it “fortunately” there is always someone out there who will work for less. Sometimes when losing a large account, while your gross sales may be lower your profit margin may be higher. The reason being is that costs will be lower. Avoid lowering your charge to meet the competition. If you do that, then the Company you have the contract with will think they were being “overcharged” previously. Always strive to maintain a high quality of service, this will establish an impeccable reputation in your market area. Some of the "lost' accounts will return.. You’ll hear them say, “I just had to try them at that price.” Ultimately, they realize that the “lower” price produced a “lower” quality service. Develop a philosophy that you can’t do all the cleaning in your market, so only do the best. By staying with the highest standards of service, you will attract customers who seek the highest level of proficiency and are willing to pay a “fair” price for “high” quality service. You may even want to become selective in your clientele. This may become warranted for one and two truck operations where the number of technicians may be limited. You want your people rested and able to provide top quality, daytime service to the most affluent residential market. Residential cleaning accounts for the majority of the total cleaning production in this country. The balance (the commercial market) is inherently the less profitable night work. If crews are working day and night then quality will suffer. You will get your share of the Commercial market as many residential customers either own, manage or work for Companies. These residential clients become your emissaries of good will. No sales force could accomplish what these satisfied customers will do for you. This will allow you the luxury of working for a Commercial market that appreciates “high” quality service. When the competition works for low pay and at night, they do not do a good job in the market that seeks and is willing to pay for high quality. Simply put, a happy customer means repeat business. Related Articles and Information:
Thank you for reading Bane’s Blog® Please read the latest issue of the Clene-Times® at www.baneclene.com/publications/. Please visit our web site at www.baneclene.com. The Bane-Clene® Team. Free Bane-Clene Information PackageFree packet of information about Bane-Clene can be obtained by calling toll-free 1-800-428-9512 (U.S. ONLY!). Your information packet will include a full color catalog and price addendum. Packets will arrive in approximately 2 weeks through standard United States Mail. You can also order the packet at the Catalog Request Form.
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Friday, June 16, 2023
FATHER’S DAY
Father’s Day is June 18th.. It is a day to mark and celebrate the contribution that our Fathers have made in our lives. Many people send or give cards or gifts. These gifts are often related to their Father’s hobbies or interests. Father’s Day is a relatively modern holiday, so different families have a range of traditions. Besides cards or gifts, many Fathers receive a phone call, if circumstances prevent a family from being together. If families can get together, activities may revolve around church, since the day is Sunday. Many families will have parties or outings that honor all the Father figures in their extended family. These Father figures include fathers, step-fathers, fathers-in-law, grandfathers and great grand fathers. The Bane-Clene® family sends our love and blessings to Mothers everywhere. Thank you for reading Bane’s Blog® |
Friday, June 09, 2023
REPEAT BUSINESS
The initial sale is certainly important, but is not the “most critical” sale in regards to the long-term profitability and ultimately the success of your company. Initial sales while certainly profitable are not as profitable as repeat business. The sales that follow after you have earned the customer’s trust will ensure higher profits. Expenses such as marketing are not figured into the cost of repeat business as that cost was absorbed in the first sale. Generating repeat business and keeping customers go hand-in-hand. Satisfied customers will return repeatedly and will recommend you to their friends, relatives, neighbors and business associates. Keeping a customer happy is easily within our control. Here are some suggestions:
Simply put, a happy customer means repeat business. Related Articles and Information:
Thank you for reading Bane’s Blog® Please read the latest issue of the Clene-Times® at www.baneclene.com/publications/. Please visit our web site at www.baneclene.com. The Bane-Clene® Team. Free Bane-Clene Information PackageFree packet of information about Bane-Clene can be obtained by calling toll-free 1-800-428-9512 (U.S. ONLY!). Your information packet will include a full color catalog and price addendum. Packets will arrive in approximately 2 weeks through standard United States Mail. You can also order the packet at the Catalog Request Form.
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Friday, June 02, 2023
IMAGE
Image is generally defined as an impression of something or someone. It can be a mental image or a visual representation. A customer or prospect converses with you via phone or e-mail. They see your advertisements or they have been referred to you. Therefore they have an Image of you and your Company. So when you or your technicians arrive on site is that Image reinforced or tarnished? Image is important in business and in fact it’s vital to a Company’s success. What a prospect or customer sees on that first Image (impression) will affect present and future business dealings. A clean, well-lettered truck in someone’s driveway is not only good advertising but it is also a testimonial as well. People intuitively tend to judge people or Companies upon first impression. So what kind of impression are you giving? A dirty and battered service vehicle will lose business opportunities. A technician who is unkempt or lacks social graces will cost you repeat or referral business. If your equipment looks as though it has seen better days, it will raise doubts in the mind of the customer of whether their carpet and furnishings, etc will come clean. Personal grooming, good manners, the appearance of vehicles and equipment.… these are as paramount to your success as knowing how to do the job. What does your IMAGE say? Related Articles and Information:
Thank you for reading Bane’s Blog® Please read the latest issue of the Clene-Times® at www.baneclene.com/publications/. Please visit our web site at www.baneclene.com. The Bane-Clene® Team. Free Bane-Clene Information PackageFree packet of information about Bane-Clene can be obtained by calling toll-free 1-800-428-9512 (U.S. ONLY!). Your information packet will include a full color catalog and price addendum. Packets will arrive in approximately 2 weeks through standard United States Mail. You can also order the packet at the Catalog Request Form.
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