Mohawk has been demonstrating fibers that are friendly to animals. Beaulieu is on the animal theme, too. Ads about Invista's new Stainmaster "PetProtect" appeared in early November. The new product is durable, easy-to-clean and resists most difficult pet stains according to publicity releases. They claim pet hair lets go easier when vacuumed.
Shaw Floors restored the Grand Central Terminal in New York City with more than 14,000 square feet of carpet, hardwood and resilient floors. It's estimated that a million people pass through Grand Central Terminal each day, totaling tens of millions of footsteps. This will no doubt be the ultimate test for any floor covering material.
“Just like our homes, the floors of Grand Central Terminal are put to the test each day with kids, messes and weather,” said Randy Merritt, president of Shaw Floors. “Design and durability have been at the core of Shaw Floors and Grand Central Terminal for decades, setting a strong foundation for this year’s partnership in one of the busiest rooms in the world.”
I wonder if Shaw gave any thought to cleaning the carpet? I don't think maintenance was mentioned in the press release but I'm sure the public would be interested. The January Clene Times will have a column about exhibit-type advertising. I'm going to put this Shaw press release in that same issue since it is so interesting.